MANN+HUMMEL: New subsidiary in Dubai
The filtration specialist MANN+HUMMEL has established its first subsidiary in the Orient with premises in the Dubai free trade zone (DAFZA). The MANN+HUMMEL Middle East FZE under the management of Susan Falah will now directly deliver MANN-FILTER branded products mainly produced in Germany to customers in the Middle East.
Ludwigsburg/Dubai, 16th April 2012 - The filtration specialist MANN+HUMMEL has founded a new subsidiary company in Dubai. The task of MANN+HUMMEL Middle East FZE will be to supply customers in the Middle East directly with MANN-FILTER branded products mainly produced in Germany from a storage facility in the Jebel Ali free trade zone. Customers will benefit from the new company through simpler invoicing and payment procedures and quicker order processing times. "Now we will be able to sell directly to customers. Customers will receive support and the goods from one source. In the Arab world direct transactions and direct contacts are very important parts of customer orientation", explains Managing Director Susan Falah. Falah, originally from Iran, previously managed the MANN+HUMMEL representative office which has existed in Dubai since 2007. She also took on responsibility for the preparations necessary for the founding of the new subsidiary. Since the 1960s MANN+HUMMEL has been supplying air filters, oil filters, fuel filters and later also cabin filters of the independent aftermarket brand MANN-FILTER through wholesalers and partners in the region.
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Susan Falah, Managing Director MANN+HUMMEL Middle East FZE, Dubai
The MANN+HUMMEL Group is a development partner and original equipment supplier to the international automotive and mechanical engineering industries. Employing approx. 14,400 people at more than 40 locations worldwide, the company achieved turnover of about 2.5 billion euros in 2011. The group's product portfolio includes air filter systems, intake manifold systems, liquid filter systems, cabin filters and cylinder head covers made of plastic with many integrated functions for the automotive industry, as well as filter elements for vehicle servicing and repair. For general engineering, process engineering and industrial manufacturing sectors the company's product range includes industrial filters, a series of products to reduce carbon emission levels in diesel engines, membrane filters for water filtration, filter systems and complete lines as well as units for conveying, dosing and drying of free flowing plastics. Further information about MANN+HUMMEL can be found under http://www.mann-hummel.com.